Monday, 17 December 2012
Analysing my song
Demay-'Make that change'
Analise the lyrics-
Verse 1
I take a flick through the news,
more gun crimes more blues,
kids on the street confused,
never listenting to anybodies views,
another MP confused,
more fake promises, more fakes news,
things change like never,
the police not there,
unless a youth smoke a joint - I bet heat was there,
when Mrs Jones got attacked on her street for spares,
no feds on the scene - I wonder if they even care,
maybe they should have taken a look at reports,
and they would have seen that she'd been getting hassled out on her porch,
got her windows smashed, and now she on life support,
too little too late but I could spare the thought
too many gangs in our capital,
put the gun down little man,
educate yourself, don't abandon school.
a teachers duty to make sure they stay in school,
inspiration to children, and move them all,
Demay has used these lyrics because he wants people to change their lives. In the 1st verse he talks about life on the street and how no one listens to what happens with the economy and how mp's are confused with why people are not listening to the world, He talks about gangs and what they do to people (mrs jones getting attacked). He also talks about how police dont look more into a situation that has happened with someone and about gang members and how they should go back to school to learn instead of being a bad image to our country.
Hook x 2
and its hard on ths streets,
make that change,
it's hard time for the weak,
make that change,
and we could break that pain,
it's more struggling,
do the right thing,
make the change for your brother then,
The chorus is repeated 3 times and it is repeated so the lyrics can stay in your head and it will alwyas remind you to make a change in your life. Demay wants no pain and no weakness in the world, and he wants people not to struggle in their life.
Verse 2
Now little Tommy is scared for his life,
he ticked some drugs from a dealer,
but now he can't pay tonight,
next door Mr Jones praying for his wife,
gangs on the street means he walk with a knife,
sick of hearing broken britain,
we made a lot of cash in history but now the banks saying that we're in recession,
if you're unemployed maybe you could get depression,
he's on benefits now he need a new direction,
I just wake up and look around,
count my lucky stars that I'm in the place I found,
even when the media just wanna dumb us down,
telling us who we should be,
and who to follow now,
there's a government election - it's next week,
upper class of society who wanna speech,
what about the working class if they wanna speak?
howcomes theres no working class in the seats?
He talks about how people are scared because of the streets being so rough and how people always revert to drugs because they think it will stop their depression. Demay carrys on to talk about the incident with mrs jones and how her husband is so worried that he even carrys a knife with him around his area that he lives in because hes so scared. Demay talks about the goverment and reccession and how people without jobs can get depression and the goverment want people to be like their role models. Goverment election is mentioned and all the high classed people will be attending the election.
Hook x 2
and its hard on ths streets,
make that change,
it's hard time for the weak,
make that change,
and we could break that pain,
it's more struggling,
do the right thing,
make the change for your brother then,
Verse 3
Prison not fun,
but every youth on the estate wanna be a gangster,
a rude boy, a sharp tounge,
it's all nonsense and when the shit hit the fan you can't run,
why not do something positive for society,
your hearts won,
Mrs Jones made it through, but she can't run,
she can barely walk,
but she glad to see her son,
where was the local mp while all this was going on?
probably sitting in his big house with the notes on,
what about the police?
maybe hopes gone,
what about the peace?
maybe hopes on,
maybe one day we'll smile when the ropes gone,
its time to wake up and watch for your fellow man,
negativity has always played a bigger hand,
thats why we gotta fight and be the bigger man,
stay strong and do more for the fellow man,
Demay goes on to talk about how all the younger generation want to be gangsters and how they are all rude by swearing, he also talks about if serious trouble happens then they won't act so hard in front of anyone. Demay carrys on to talk about mrs jones and how she's not so badly hurt anymore and how she is so happy to see her son. Demay says about he mp and where he was when this was going on. what about the police, where were they and how helpful were they. The fellow man is all about your friends and that you should always look out for them.
Hook x 4
and its hard on ths streets,
make that change,
it's hard time for the weak,
make that change,
and we could break that pain,
it's more struggling,
do the right thing,
make the change for your brother then,
I take a flick through the news,
more gun crimes more blues,
kids on the street confused,
never listenting to anybodies views,
another MP confused,
more fake promises, more fakes news,
things change like never,
the police not there,
unless a youth smoke a joint - I bet heat was there,
when Mrs Jones got attacked on her street for spares,
no feds on the scene - I wonder if they even care,
maybe they should have taken a look at reports,
and they would have seen that she'd been getting hassled out on her porch,
got her windows smashed, and now she on life support,
too little too late but I could spare the thought
too many gangs in our capital,
put the gun down little man,
educate yourself, don't abandon school.
a teachers duty to make sure they stay in school,
inspiration to children, and move them all,
Demay has used these lyrics because he wants people to change their lives. In the 1st verse he talks about life on the street and how no one listens to what happens with the economy and how mp's are confused with why people are not listening to the world, He talks about gangs and what they do to people (mrs jones getting attacked). He also talks about how police dont look more into a situation that has happened with someone and about gang members and how they should go back to school to learn instead of being a bad image to our country.
Hook x 2
and its hard on ths streets,
make that change,
it's hard time for the weak,
make that change,
and we could break that pain,
it's more struggling,
do the right thing,
make the change for your brother then,
The chorus is repeated 3 times and it is repeated so the lyrics can stay in your head and it will alwyas remind you to make a change in your life. Demay wants no pain and no weakness in the world, and he wants people not to struggle in their life.
Verse 2
Now little Tommy is scared for his life,
he ticked some drugs from a dealer,
but now he can't pay tonight,
next door Mr Jones praying for his wife,
gangs on the street means he walk with a knife,
sick of hearing broken britain,
we made a lot of cash in history but now the banks saying that we're in recession,
if you're unemployed maybe you could get depression,
he's on benefits now he need a new direction,
I just wake up and look around,
count my lucky stars that I'm in the place I found,
even when the media just wanna dumb us down,
telling us who we should be,
and who to follow now,
there's a government election - it's next week,
upper class of society who wanna speech,
what about the working class if they wanna speak?
howcomes theres no working class in the seats?
He talks about how people are scared because of the streets being so rough and how people always revert to drugs because they think it will stop their depression. Demay carrys on to talk about the incident with mrs jones and how her husband is so worried that he even carrys a knife with him around his area that he lives in because hes so scared. Demay talks about the goverment and reccession and how people without jobs can get depression and the goverment want people to be like their role models. Goverment election is mentioned and all the high classed people will be attending the election.
Hook x 2
and its hard on ths streets,
make that change,
it's hard time for the weak,
make that change,
and we could break that pain,
it's more struggling,
do the right thing,
make the change for your brother then,
Verse 3
Prison not fun,
but every youth on the estate wanna be a gangster,
a rude boy, a sharp tounge,
it's all nonsense and when the shit hit the fan you can't run,
why not do something positive for society,
your hearts won,
Mrs Jones made it through, but she can't run,
she can barely walk,
but she glad to see her son,
where was the local mp while all this was going on?
probably sitting in his big house with the notes on,
what about the police?
maybe hopes gone,
what about the peace?
maybe hopes on,
maybe one day we'll smile when the ropes gone,
its time to wake up and watch for your fellow man,
negativity has always played a bigger hand,
thats why we gotta fight and be the bigger man,
stay strong and do more for the fellow man,
Demay goes on to talk about how all the younger generation want to be gangsters and how they are all rude by swearing, he also talks about if serious trouble happens then they won't act so hard in front of anyone. Demay carrys on to talk about mrs jones and how she's not so badly hurt anymore and how she is so happy to see her son. Demay says about he mp and where he was when this was going on. what about the police, where were they and how helpful were they. The fellow man is all about your friends and that you should always look out for them.
Hook x 4
and its hard on ths streets,
make that change,
it's hard time for the weak,
make that change,
and we could break that pain,
it's more struggling,
do the right thing,
make the change for your brother then,
Target audience-
The target audience that i would associate this song to would be an age barrier between 16 and 20's. I decided this age barrier because the lyrics that are sung could be about how he made a change in his life and how he would like others to make a change.
Genre-
The genre i would say that this song is is R&B because the lyrics are all about being on the street and gangs. He also talks about people who struggle in life and also friends and family and thats what most R&B people sing about now a days.
Gender-
The gender i would say that this song is aimed at will be the male gender because the song is all about life on the streets and how would you make a change to the place or too people individually. Women would be less likely to listen to this song because they don't base their lifes by being on the streets and gangs.
Location where song will be played-
The song will most likely be played in rural areas which have a downfall in their society. People that live near flats or in them could be having a problem with gangs and also the drugs that are avaliable for people to get. Demay wants many people to change their life and not stick to drugs and violence.
Genre-
The genre i would say that this song is is R&B because the lyrics are all about being on the street and gangs. He also talks about people who struggle in life and also friends and family and thats what most R&B people sing about now a days.
Gender-
The gender i would say that this song is aimed at will be the male gender because the song is all about life on the streets and how would you make a change to the place or too people individually. Women would be less likely to listen to this song because they don't base their lifes by being on the streets and gangs.
Location where song will be played-
The song will most likely be played in rural areas which have a downfall in their society. People that live near flats or in them could be having a problem with gangs and also the drugs that are avaliable for people to get. Demay wants many people to change their life and not stick to drugs and violence.
Analysing the Music-
The music that demay has in his song works well with lyrics because it is up beat and also a tune which will be stuck in your head after only listening to it once. The music is repeated which also makes it a tune which can be stuck in your head. The instruments that demay uses in his song are a piano and also
Analysing the tempo- The tempo of this song by Demay is a song which is neither to fast nor to slow so i think it will be easy to work with because i will be able to listen to it carefully to pick out the main parts when i need to have a cut in my video.
How would i visually communicate this song in a video?- I would visually show this song by having the song filmed on the streets and also cut a ways of maybe smashed windows to add the dramtic effect of a rough area. I may also have a small video clip of a bunch of boys causing trouble but not literally. (only for the music video) This video can work really well if i put all my comittment into it and also if the costumes and atmosphere don't match the song then my music video wont be a success so i need to get it right first time.
Thursday, 13 December 2012
99 dollar music video
What is 99dollarmusicvideo.com?
99dollarmusicvideo.com is a youtube channel which showcases many new and brilliant independant artist and there new and up coming filmakers who are trying to make it into the music industry and all of the songs shown are made with just under $99. The website has many specific rules which should never be broken like when the filming is done for a music video it should all be shot in just one day (24 hours) and also the editing must only be edited in one day (24 hours) aswell. Another rule is that the video should be a collaberation between artist and film maker and many ideas should be contrabuted between both. When the filming and everything is done and the finishing video has been sent you will find out when your song will be premiered onto the site for everyone to see.
What is their ethos?
99dollarmusicvideo's ethos is that they want all their artist to keep to $99 and also to stay with the creativity of their songs so they stay to a high standard. If a song is seen to have broken any rules then the song will not be put onto the website and maybe just thrown away.
What types, labels and genres of muisc appear on their website?
The company only allows people who have not yet become famous and also people who cant access expensive props. Independant artist are the only people who are allowed to have there songs posted onto the channel because they can only afford to make videos with a budget of $99. This wouldnt be needed if you were famous already because they would be able to afford all the props and any extra items they need. The types and genre of music is notified as being pop and indie because if you compare the music to R&B music then you would probably buy R&B because they are more popular, so the genre that are on the website are more rock and indie. The website is a great place for rock music to post their songs onto because then their music can still be heard even if they are not popular.
How does 99dollarmusicvideo.com encourage audience participation?
The channel encourages many other unknown artist to pst there music onto the site so they can become famous, they want as many people as possible to put their video onto youtube so they can become well known. They also have many other ways like through facebook, twitter, itunes, yahoo and also hotmail, these ways are easy to access and you can easily send advice or criticism through the ways i have shown to the directors of the video or even the whole company as a whole. During some songs you can notice that they sometimes show advertisements and this is where someone has asked to have their companys logo or a little bit about the company shown through the song, these adverts must only be 5 seconds or 15 seconds long, anything longer will not be advertised. There is also a comment box under every music video and this is where you can post your comments about the song.
It is possible to make a proffessional quality music video for $99?
In the companys eyes that is there motif. They want to have songs which are made to high quality but the budget was cheap. They want to prove a point to the world that you can still create outstanding music even on a low budget.
The song by merp 'saviour adore' was my example because of a song that is mad with only $99. You can tell that this song was only made on that budget because all the equipment and props that were used in the song were props that one of the people may have had already but items like a stick and a glass bottle could have easily been avalible to get. The creativity in this song could have came from either band or the director but because they had a good companionship they eneded up making a video that is high quality. This song also proves to many artists out in the world that you don't need a large budget to be able to make an outstanding music video.
Monday, 10 December 2012
Wednesday, 5 December 2012
Good & Bad music video techniques
In one of our lessons we were taught all of the techniques that are included in a music video. Without these techniques you would never really have a music video.
The techniques are;
-Large number of cuts
-Special effects
-Cutting to the beat
-Varied camera language
-Green screen
-Lip-synching
I am going to get 2 videos for each technique and write about which one is good and which one is bad.
Large number of cuts
Good
This song by Connor Maynard 'vegas girl' is a video which contains many cuts even at the beginning of the song, because this song is all about partying and finding a girl it is all up beat and quite fast so the number of cuts is needed for these type of songs, at 45 seconds to 1:05 there are a large number of cuts and this is only the beginning of the song. The impact of this song on the younger audience is that they would want to watch the video because it is very entertaining and also because there are loads of cuts you can see what happens through out the song. This song represents the artist because this song makes out that he is desperate to find a girl he likes, at 2:41 he searches everywhere and then finds her at a roof top party.
Bad
This song by Adele 'someone like you' is my bad choice because throughout the whole song it is just her walking around and having no cuts in the whole song video can make it really boring, at 3:53 there is one cut throughout the song, this song was a good example of having no cuts in a song. just like this one but the song it self is massive. The technique doesn't work because there are no cuts throughout the video until the end, the impact of this song on the audience is that they can get bored because nothing is happening in the video but the song is what the audience like. This song represented the artist by having her walk along which made her look like she is thinking about this someone, it is unique video but can be boring because nothing really happens.
Special effects
Good
This song is by stooshe 'love me', i chose this song because the special effects that are in the music video make the video unique, it also matches with the song that stooshe are singing. At 5 seconds into the song all 3 women are there in front of the hotel dancing, this instantly shows that this song is going to have so much going on throughout the song. The intentions of using special effects was that they could act like they were in a different world and also have a weird building which was a hotel. The 3 women are acting as helpers at a hotel and they are going around to different rooms and everything in the video is weird. The song video can have an affect on the reader because the video has a lot going on and also the colours that were used in the video make it bright and vibrant so it catches the audiences eye and made them be interested. This song represents stooshe really well because the 3 girls are trying to be funky and create new music, They are new so they thought creating a video that has many bright colours would make them popular.
Bad
This song by the buggles 'video killed the radio star' was chosen because the special effects in this song are silly and were not needed for the song video, straight at the beginning of the song there was a pretend explosion which looks really silly and to the audience they would say it wasn't needed but this was in the 1980's and graphics were only just developing. The effect on the audience is that it looks to them ridiculous because the effects are really bad. The song represents the artist to be a person that believes that music videos have destroyed the meaning of radio, but the song as a whole is good apart from the unnecessary special effects.
Cutting to the beat
Good
The song have chosen is by Justin timberlake 'rock your body' i chose this because this song has a distinctive back track which is easily remembered and also the cuts that go into the song match the beat that is being played. This song has a massive impact on the viewer because this song wants you to get up and dance and also sing along to this song because it is so catchy, this song also represents the artist by having him dance and Justin timberlake likes dancing when he was younger. This song is also about dancing with a girl.
Bad
This song by rick astley 'never gonna give you up' was chosen because the beat to this song 100% doesn't match the cutting off the footage through out the video, this song is always remembered because of the starting tune but the footage doesn't cut with the backing track and because of this it makes the footage look really bad and not best quality. The effect of this is it may not be noticed at first but if you carefully watch then you will notice the mistakes that should never been made. This song represents the artist as up beat but disappointing when the video footage doesn't match the beat.
Varied camera language
Good
I chose This song by Chris brown ft Justin bieber 'next to you' because this song is set in a destroyed area and because its set like that they have had to use a number of shots to make the video look amazing, they have used loads of shots like low shots, high shots and also close ups of the artist when they are singing. In the song video the techniques of different camera language has been used wisely because there are that many shots throughout the song that the song will never get boring, the intended effect of having as many shots as possible is that you can see what is actually happening while the song is going on. The impact on the viewer is that it can engage you into watching the full video just to find out if they save the girl that they like, it also engages you to watch to see what actually happens to the surrounding environment in the video. This song represents both artist in a positive way because it shows that they would die being next to the girl that they love than being alone, it also shows how they would do anything to save the one they love.
Bad
I chose this song by Sinead O'Connor 'nothing compares to you' because this song is all about her standing still and singing, it doesn't really go with the song video so it makes the song video boring. There are some other footage in the video but not enough to make it entertaining, the effect of this video is that it can get boring just looking a a head singing. This song video shows us that this artist wasn't very creative when making the video.
Green screen
Good
I chose this song by Usher 'moving mountains' because during the song video it shows him climbing up a mountain and the only way you can have effects like that is if you use a green screen. Usher chose to use a green screen because he knew it would look good when the full song video was finally finished. In this song the green screen has been used wisely because the song is all about moving mountains and when the footage of mountains moving and him climbing up one it looks realistic. The impact of the video is that when all the footage of mountains moving it actually looks realistic and it can make the audience question how is it done. This song represents the artist really well because it is all about him and what it feels like when people disappear, to him it is like mountains moving.
Bad
This song by Pet shop boys called 'go west' was chosen by me because this song starts off looking promising until the song has a small green screen with a bunch of warriors on there and because this was done in the video it made the rating dropped because it looks ridiculous, the intended effect was to make it look like there is a huge army going 'west' but because it looked bad the effect wasn't very effective. This also had a bad effect on the audience that watched. This song made the artist look rubbish because the video was rubbish.
Lip-syncing
Bad
This was at X factor and this also shows how embarrassing it is when you forget to start singing when it is your turn to sing, it is embarrassing for this person because it is now on you tube and will be on there to remind him of the mistake he made. This guy made a mistake and because of this mistake he may be commented on whenever he sings live.
The techniques are;
-Large number of cuts
-Special effects
-Cutting to the beat
-Varied camera language
-Green screen
-Lip-synching
I am going to get 2 videos for each technique and write about which one is good and which one is bad.
Large number of cuts
Good
This song by Connor Maynard 'vegas girl' is a video which contains many cuts even at the beginning of the song, because this song is all about partying and finding a girl it is all up beat and quite fast so the number of cuts is needed for these type of songs, at 45 seconds to 1:05 there are a large number of cuts and this is only the beginning of the song. The impact of this song on the younger audience is that they would want to watch the video because it is very entertaining and also because there are loads of cuts you can see what happens through out the song. This song represents the artist because this song makes out that he is desperate to find a girl he likes, at 2:41 he searches everywhere and then finds her at a roof top party.
Bad
This song by Adele 'someone like you' is my bad choice because throughout the whole song it is just her walking around and having no cuts in the whole song video can make it really boring, at 3:53 there is one cut throughout the song, this song was a good example of having no cuts in a song. just like this one but the song it self is massive. The technique doesn't work because there are no cuts throughout the video until the end, the impact of this song on the audience is that they can get bored because nothing is happening in the video but the song is what the audience like. This song represented the artist by having her walk along which made her look like she is thinking about this someone, it is unique video but can be boring because nothing really happens.
Special effects
Good
This song is by stooshe 'love me', i chose this song because the special effects that are in the music video make the video unique, it also matches with the song that stooshe are singing. At 5 seconds into the song all 3 women are there in front of the hotel dancing, this instantly shows that this song is going to have so much going on throughout the song. The intentions of using special effects was that they could act like they were in a different world and also have a weird building which was a hotel. The 3 women are acting as helpers at a hotel and they are going around to different rooms and everything in the video is weird. The song video can have an affect on the reader because the video has a lot going on and also the colours that were used in the video make it bright and vibrant so it catches the audiences eye and made them be interested. This song represents stooshe really well because the 3 girls are trying to be funky and create new music, They are new so they thought creating a video that has many bright colours would make them popular.
Bad
This song by the buggles 'video killed the radio star' was chosen because the special effects in this song are silly and were not needed for the song video, straight at the beginning of the song there was a pretend explosion which looks really silly and to the audience they would say it wasn't needed but this was in the 1980's and graphics were only just developing. The effect on the audience is that it looks to them ridiculous because the effects are really bad. The song represents the artist to be a person that believes that music videos have destroyed the meaning of radio, but the song as a whole is good apart from the unnecessary special effects.
Cutting to the beat
Good
The song have chosen is by Justin timberlake 'rock your body' i chose this because this song has a distinctive back track which is easily remembered and also the cuts that go into the song match the beat that is being played. This song has a massive impact on the viewer because this song wants you to get up and dance and also sing along to this song because it is so catchy, this song also represents the artist by having him dance and Justin timberlake likes dancing when he was younger. This song is also about dancing with a girl.
Bad
This song by rick astley 'never gonna give you up' was chosen because the beat to this song 100% doesn't match the cutting off the footage through out the video, this song is always remembered because of the starting tune but the footage doesn't cut with the backing track and because of this it makes the footage look really bad and not best quality. The effect of this is it may not be noticed at first but if you carefully watch then you will notice the mistakes that should never been made. This song represents the artist as up beat but disappointing when the video footage doesn't match the beat.
Varied camera language
Good
I chose This song by Chris brown ft Justin bieber 'next to you' because this song is set in a destroyed area and because its set like that they have had to use a number of shots to make the video look amazing, they have used loads of shots like low shots, high shots and also close ups of the artist when they are singing. In the song video the techniques of different camera language has been used wisely because there are that many shots throughout the song that the song will never get boring, the intended effect of having as many shots as possible is that you can see what is actually happening while the song is going on. The impact on the viewer is that it can engage you into watching the full video just to find out if they save the girl that they like, it also engages you to watch to see what actually happens to the surrounding environment in the video. This song represents both artist in a positive way because it shows that they would die being next to the girl that they love than being alone, it also shows how they would do anything to save the one they love.
Bad
I chose this song by Sinead O'Connor 'nothing compares to you' because this song is all about her standing still and singing, it doesn't really go with the song video so it makes the song video boring. There are some other footage in the video but not enough to make it entertaining, the effect of this video is that it can get boring just looking a a head singing. This song video shows us that this artist wasn't very creative when making the video.
Green screen
Good
I chose this song by Usher 'moving mountains' because during the song video it shows him climbing up a mountain and the only way you can have effects like that is if you use a green screen. Usher chose to use a green screen because he knew it would look good when the full song video was finally finished. In this song the green screen has been used wisely because the song is all about moving mountains and when the footage of mountains moving and him climbing up one it looks realistic. The impact of the video is that when all the footage of mountains moving it actually looks realistic and it can make the audience question how is it done. This song represents the artist really well because it is all about him and what it feels like when people disappear, to him it is like mountains moving.
Bad
This song by Pet shop boys called 'go west' was chosen by me because this song starts off looking promising until the song has a small green screen with a bunch of warriors on there and because this was done in the video it made the rating dropped because it looks ridiculous, the intended effect was to make it look like there is a huge army going 'west' but because it looked bad the effect wasn't very effective. This also had a bad effect on the audience that watched. This song made the artist look rubbish because the video was rubbish.
Lip-syncing
Bad
This was at X factor and this also shows how embarrassing it is when you forget to start singing when it is your turn to sing, it is embarrassing for this person because it is now on you tube and will be on there to remind him of the mistake he made. This guy made a mistake and because of this mistake he may be commented on whenever he sings live.
Tuesday, 4 December 2012
Style and conventions of music video
The definition of style is that you make a music video with a certain style and you also have to match the style with the song artist you are making a music video for.
Performance, Concert, 'As live'
Performance, concert, 'as live' is where an artist sings there song in a completely different environment compared to what they do when they sing the song in the studios. Ed sheeran was a great example of live because when ever he sings his songs live the audience are more able to connect with him, at 29 seconds into the song the audience are able to hear that when he sings he doesn't use the lip syncing method because he is unique. Ed sheeran also decided to use his own guitar instead of having all backing music so it sounded more original. Ed sheeran sings live because he knows his songs touch the audience and also that he can keep the audience engaged at all time. The impact the audience can have is that it can make them sing along more and also be touched by the lyrics when the artist is singing the song himself.
Narrative
Narrative is all about an artist who sings his or hers song based on there life or something which has happened in their life. Eminem does this in his song because he is a person who has gone through many problems in his life. At 50 seconds into the song there is a scene where he stands up in front of a little group and starts talking to try and get away all his problems. Slim shady has always put his life in his songs because it is inspiring for all his fans. The impact this has on the audience is that it can show you how an artists life was and you can put your self in their shoes when you listen to the song.
Interpretive
Interpretive
Interpretive where a video actions match the lyrics that are sung by the artist. In this song by eminem, there are not many which match but most of them do so i choose this song. At 1:15 in the song he starts writing a letter and the lyrics are about writing a letter, so his actions match the lyrics which is good. The impact this style has on the audience is that they know what is happening by listening to the lyrics or even watching the video because they both match.
Impressionist
Impressionist
Impressionist a where what is said in the song doesn't actually match the video footage shown. This song by A-ha is a good example of this because Take on me has no interlink with being dragged into a magazine and running around being chased, the song should really be more about love and how he wants to be with her but it is something completely different. The impact this can have is confusion because you don't know what is actually happening in the video compared to the lyrics.
Surrealism/Abstract
Surrealism/Abstract
surrealism/abstract is all about a song video which surprises you went something weird or unique happens. In this song by LMFAO. At 58 seconds he decides to takes of his leggings and dance around almost completely nude which is a shock for the audience that watch this song. The impact this has on the audience is that it can be inappropriate for young viewers to watch.
Animation
Animation
Animation is all about a song sung by normal artist but the video being unique and being made into an animation, it can be very artistic and individual. This song by Peter, Bjorn & john is all animation because from the beginning till end there is not one real person included in the song, this song works well with the lyrics because throughout the song video every time lyrics were sung the mouths would move of the animated people. The impact this has on the audience that watch the video is that they can be impressed and engaged by the animation and what happens in the video.
Intertextuality
Intertextuality
intertextuality is all about where one media interlinks with another type of media. This song by emeinem has this style through it the whole time, at 13 seconds into the video there is Jessica Simpson in front of the car that was in the film dukes of hazard and at 2:25 into the song as well, eminem dresses up as Elvis and does the jailhouse scenery and dances like him. The impact this has on the audience is that it is more entertaining because there is a lot going on at all times.
Parody
Parody
Parody is where some other people that enjoy music decide change a songs lyrics and even the video and make it funny. The song that is changed is unique because they even change the lyrics which makes the song funny and the video it self is whats unique because they make the video engaging for the audience to watch.
The impact of this song on the audience is that they are engaged by the video because there are lots of women semi naked dancing around and singing the parody song. The also make it entertaining fort the audience to watch.
Homage/pastiche
Homage/pastiche is all about a song video which has images from older aged songs or films, it is made to have the same affect as though it was filmed ages ago. This song maroon 5 does this style to perfection because the environment that this song is sung in is just like the scenery that Mick Jagger has been in when he sang a song. There is also clips of him when he was younger dancing. The impact this can have on the audience is that it can engage them and keep them watching because it can remind them of when they saw him do that dance live or when they were young,
Friday, 30 November 2012
Monday, 19 November 2012
The purpose of music videos
The purpose of music videos is that a company that owns the artist will be able to earn money and also the song artist himself will earn a little bit of extra money, the artist can start a new trend in clothes and also have new fans and also there song played anywhere. Here are just some of the things I'm going to talk about:
- To promote a music video
- To create a visual representation of an artist
- To extend the playability of & provide additional income from a song
- To create synergy (business tie-ins) with other media sectors
- To be art in their own right
To promote a music video
The reason why many song artists create videos is to make extra money, the other reason is that they may also make music videos to catch the audiences eye and make them preview the song, it will also cause many fans wanting to buy the song before it is even out or even buy the album when it comes out. The artist also makes it specific when the album is coming out after the song video is finished this creates a rush for fans to go and buy the album. A new video can also spread through youtube really easily because many people will view the video and tell there friends about it, this can also make the music become well known all around the globe, they can make there video become known around the world because of websites like my space and also video sites like youtube.
I chose this song by Swedish house mafia because it is a new song video and when the song was released it became very popular because the song lyrics got stuck in many peoples head. The song it self became popular because it is a song which you can have at house party's and gigs. This song is a relatively new songs and when it was first broad casted across the world many people like the song and searched more in to it like going onto youtube. The song video hit 25 million viewers on youtube and this wasn't even the official video, this was the video that had been put broad casted on a radio station. When the official video was released onto youtube it made 29 million viewers, 4 million more than the trailer itself. The song video was released with loads of fans anxious to see it. The record label that owns Swedish house mafia is earning money on this video due to the amount of views it got before the song had even come out. Swedish house mafia have been to alot of concerts due to their recent songs but this song 'Dont you worry child' had to be the most popular one yet.
To create a visual representation of an artist
This is all about how an artist looks and also how they perform, when a singer performs they want you to remember how he looks and also how he sings so you will be able to remember him all the time, every time an artist sings he wants to show how he feels and also his intentions in a song, an artist also wears certain clothes so it can make the world know about his brand and everything about him. They can also reinvent them selves by using different style to what they use to wear.
For visual representation i chose Justin biebers song, beauty and a beat because he is a young artist which loads of people look up to his style and copy him and also he is our age which is 17 and this means that he likes his fashion. Justin bieber is young which means that loads of girls follow him and also some boys look up to him and copy his style . Justin biebers songs are all about finding a girl that he truly likes and also a girl which he can dance with to a song. Everything about Justin bieber is unique because his hair style creates a fashion and also the accessories that he wears. The advantage for the record label is that they can earn alot of money because Justin bieber is bringing in loads of fans and also these fans will do anything to see him, The artist also gets something out of it and that is the popularity that comes with being famous and he also earns a little bit of money not alot though. The songs that Justin bieber sing can also be the reason for the earning of money and also the popularity of him. He will always be remembered because hes young, outstanding and very confident person.
To extend the playability of & provide additional income from a song
This all relies on where there song video is being played on, if there song is put onto youtube then it can be viewed at anytime around the world but when there song is put on TV like MTV then there song will only be played for a month or just two weeks, they wont broadcast the song all the time because it can get old. having there song on TV as well can make the company earn more money than they usually do. If the song artist decides to put the song in a video then the song can be viewed at anytime by the owner of the CD. The song can become more popular when it is put on MTV because there will be alot of people that tune in to that video and watch it. The song can be turned into a video as well, people will by this if they like the video and also having DVDs made will increase the income for the record label if loads of people buy it.
i chose this song by Ellie Golding, anything can happen because her song is new as well and because so many people enjoyed listening to it they thought it could be available at all times if they put it onto youtube and also the music channels like KISS, a wide selection of audiences watch the music channels in their spare time and when the song is played it can earn a bit more money than what it does when someone is buying it. The only down side to this is that they wont broadcast your song on TV for a long time because it could get very boring and also it may have been played at least 100 times. This song has earned Ellie Golding and her record label some money because the song is very catchy and the words are easy to learn so people buy the song or listen to it to sing along to it.
To create synergy (business tie-ins) with other media sectors
This is all about creating a song for a film or even a TV show, this can create awareness for many fans and also for the film or TV program itself. This also helps the singer with his options because it will open more doors because he sings the theme for films. The song always comes out before the actual film does so it creates awareness for the film and also the song can become very popular because of what film it is tie in with.
i chose men in black because it is the theme tune for one of there films because it is an example of synergy, this song was a good song to choose because an actor which was in the film sung the actual song and the actor was Will smith, because he sung the song it created more than just Men in black fans, it created fans that enjoy music. When this song was first released, everyone listened to it and knew that this was the theme tune to the films Men in black. Will smith earned some money because he sung in the song and also the film would have made money on this because it is connected to there movie. The audience had a big part in making the song popular because they had to buy it to show there interests.
To be art of their own right
This is all about a song video which is all about art. The lyrics of the song can mean nothing to what the song is actually about, The artist might do this so there song can be stuck in your head because of the art in the video. The song can become popular due to the art and sometimes the art can become more popular than the actual song it self. The song can create enigmas or narratives across multiple videos, The artist makes a music video so that they can express there feelings with the world and also how they feel.
I chose this song by Gotye, somebody that i use to know because this song is all about art rather than the actual lyrics, this song has got art drawn all over it, The art can be the main reason why you remember the song instead of the actual lyrics. Gotye was not a well known artist until he done this song. This song made him become popular because of the art included in the video and also the song it self was very catchy. Gotyes record label decided to use art in the music video because they thought that art would make the song stand out from all the other regular songs, the record label were right at first but when everyone noticed the song was getting boring they stopped listening to it which decreased the sales. The song itself still earned a lot of money because it was a new song when it first came out. The record label that Gotye is signed to earned money on the video but probably not as much as they liked, Gotye also earned money on the song and this song also made him gain some fans.
- To promote a music video
- To create a visual representation of an artist
- To extend the playability of & provide additional income from a song
- To create synergy (business tie-ins) with other media sectors
- To be art in their own right
To promote a music video
The reason why many song artists create videos is to make extra money, the other reason is that they may also make music videos to catch the audiences eye and make them preview the song, it will also cause many fans wanting to buy the song before it is even out or even buy the album when it comes out. The artist also makes it specific when the album is coming out after the song video is finished this creates a rush for fans to go and buy the album. A new video can also spread through youtube really easily because many people will view the video and tell there friends about it, this can also make the music become well known all around the globe, they can make there video become known around the world because of websites like my space and also video sites like youtube.
I chose this song by Swedish house mafia because it is a new song video and when the song was released it became very popular because the song lyrics got stuck in many peoples head. The song it self became popular because it is a song which you can have at house party's and gigs. This song is a relatively new songs and when it was first broad casted across the world many people like the song and searched more in to it like going onto youtube. The song video hit 25 million viewers on youtube and this wasn't even the official video, this was the video that had been put broad casted on a radio station. When the official video was released onto youtube it made 29 million viewers, 4 million more than the trailer itself. The song video was released with loads of fans anxious to see it. The record label that owns Swedish house mafia is earning money on this video due to the amount of views it got before the song had even come out. Swedish house mafia have been to alot of concerts due to their recent songs but this song 'Dont you worry child' had to be the most popular one yet.
To create a visual representation of an artist
This is all about how an artist looks and also how they perform, when a singer performs they want you to remember how he looks and also how he sings so you will be able to remember him all the time, every time an artist sings he wants to show how he feels and also his intentions in a song, an artist also wears certain clothes so it can make the world know about his brand and everything about him. They can also reinvent them selves by using different style to what they use to wear.
For visual representation i chose Justin biebers song, beauty and a beat because he is a young artist which loads of people look up to his style and copy him and also he is our age which is 17 and this means that he likes his fashion. Justin bieber is young which means that loads of girls follow him and also some boys look up to him and copy his style . Justin biebers songs are all about finding a girl that he truly likes and also a girl which he can dance with to a song. Everything about Justin bieber is unique because his hair style creates a fashion and also the accessories that he wears. The advantage for the record label is that they can earn alot of money because Justin bieber is bringing in loads of fans and also these fans will do anything to see him, The artist also gets something out of it and that is the popularity that comes with being famous and he also earns a little bit of money not alot though. The songs that Justin bieber sing can also be the reason for the earning of money and also the popularity of him. He will always be remembered because hes young, outstanding and very confident person.
To extend the playability of & provide additional income from a song
This all relies on where there song video is being played on, if there song is put onto youtube then it can be viewed at anytime around the world but when there song is put on TV like MTV then there song will only be played for a month or just two weeks, they wont broadcast the song all the time because it can get old. having there song on TV as well can make the company earn more money than they usually do. If the song artist decides to put the song in a video then the song can be viewed at anytime by the owner of the CD. The song can become more popular when it is put on MTV because there will be alot of people that tune in to that video and watch it. The song can be turned into a video as well, people will by this if they like the video and also having DVDs made will increase the income for the record label if loads of people buy it.
i chose this song by Ellie Golding, anything can happen because her song is new as well and because so many people enjoyed listening to it they thought it could be available at all times if they put it onto youtube and also the music channels like KISS, a wide selection of audiences watch the music channels in their spare time and when the song is played it can earn a bit more money than what it does when someone is buying it. The only down side to this is that they wont broadcast your song on TV for a long time because it could get very boring and also it may have been played at least 100 times. This song has earned Ellie Golding and her record label some money because the song is very catchy and the words are easy to learn so people buy the song or listen to it to sing along to it.
To create synergy (business tie-ins) with other media sectors
This is all about creating a song for a film or even a TV show, this can create awareness for many fans and also for the film or TV program itself. This also helps the singer with his options because it will open more doors because he sings the theme for films. The song always comes out before the actual film does so it creates awareness for the film and also the song can become very popular because of what film it is tie in with.
i chose men in black because it is the theme tune for one of there films because it is an example of synergy, this song was a good song to choose because an actor which was in the film sung the actual song and the actor was Will smith, because he sung the song it created more than just Men in black fans, it created fans that enjoy music. When this song was first released, everyone listened to it and knew that this was the theme tune to the films Men in black. Will smith earned some money because he sung in the song and also the film would have made money on this because it is connected to there movie. The audience had a big part in making the song popular because they had to buy it to show there interests.
To be art of their own right
This is all about a song video which is all about art. The lyrics of the song can mean nothing to what the song is actually about, The artist might do this so there song can be stuck in your head because of the art in the video. The song can become popular due to the art and sometimes the art can become more popular than the actual song it self. The song can create enigmas or narratives across multiple videos, The artist makes a music video so that they can express there feelings with the world and also how they feel.
I chose this song by Gotye, somebody that i use to know because this song is all about art rather than the actual lyrics, this song has got art drawn all over it, The art can be the main reason why you remember the song instead of the actual lyrics. Gotye was not a well known artist until he done this song. This song made him become popular because of the art included in the video and also the song it self was very catchy. Gotyes record label decided to use art in the music video because they thought that art would make the song stand out from all the other regular songs, the record label were right at first but when everyone noticed the song was getting boring they stopped listening to it which decreased the sales. The song itself still earned a lot of money because it was a new song when it first came out. The record label that Gotye is signed to earned money on the video but probably not as much as they liked, Gotye also earned money on the song and this song also made him gain some fans.
Monday, 12 November 2012
Evaluating music video outlets
Mainstream TV-
ITV 1, CHANNEL 4, CHANNEL 5, are just some of the TV programs which allow you to watch music videos on for free but the negative is that music isn't always shown on the channels, mainstream TV isnt popular when it comes down, the age to watch is any age because nothing on these channels is bad. an example of an artist which has been seen on one of these channels is Ed Sheeran and The Wanted. The disadvantage of having your song played on mainstream tv is that it is hardly ever on there because it is not known for music videos to be played on TV, they may only get a clip of there video on a chat show or a morning show.The advantage is that even though it rarely happens but when it does you song can become known and you could get more fans because of having such a small clip shown on TV. Daybreak is a channel which sometimes has well known artits on there, they play a little bit of there new single so it creates awareness fo many fans. when fans see the video there can be alot of news going around about that music video.
Music channels-
Artist websites-
Artist websites are good because you can view the artists videos before anyone else and bevore they have even come out, if people dont know the artist then the artists website wont be as used as much, the age to go on the websites probaly varies btween the artist and his music. http://www.jlsofficial.com/gb/home/ This is the official website of JLS, this is where they can update there new and upcoming songs and also put private videos on there of them selves singing or talking. The advantage of having a website is that they can become popular by having lots of people view there website and also it will tempt people to buy the new single that they have on there official website, artist websites always keep up to date with many tours that they are doing. They also put there latest song on there websites.
Downloads (legal and illegal)-
Downloading songs has become really popular now because it is quick to get a new song, it doesnt take long for it to download and you can download songs anywhere you go, downloading songs illegaly can be bad because you can cause your phone or computer to catch a virus. downloading songs can be downloaded by anyone. The advantage of downloading songs is that you can easily share the song by sending it to someoen else, it doesn't cost anything, doesn't make you carry around a CD just to listen to a song. The disadvantage of downloading songs is that it can cause viruses, it can take a long period of time before it has even downloaded, you are commiting a crime because you are not paying for a song.
ITV 1, CHANNEL 4, CHANNEL 5, are just some of the TV programs which allow you to watch music videos on for free but the negative is that music isn't always shown on the channels, mainstream TV isnt popular when it comes down, the age to watch is any age because nothing on these channels is bad. an example of an artist which has been seen on one of these channels is Ed Sheeran and The Wanted. The disadvantage of having your song played on mainstream tv is that it is hardly ever on there because it is not known for music videos to be played on TV, they may only get a clip of there video on a chat show or a morning show.The advantage is that even though it rarely happens but when it does you song can become known and you could get more fans because of having such a small clip shown on TV. Daybreak is a channel which sometimes has well known artits on there, they play a little bit of there new single so it creates awareness fo many fans. when fans see the video there can be alot of news going around about that music video.
Music channels-
MTV, AKA and KISS are some of the music channels which are popular to the world. In peoples spare time they watch the music channels to see what a songs music video looks like. Music channels are easily accesseble to everyone unless you dont subscribe to the music channel and the music channels runs 24 hours a day, the audience that music channels aim it can vary on the channel you are watching; Kiss - 15+, Aka - 15+, these two are just some of the music channels on TV. The advantage of having your song broadcasted on a channel like this can make you become popular and well known and also it can make you earn money because your song is being played. The disadvantage is that it can get repetitive meaning that people will not view the programme all the time.
Direct CD/DVD-
A CD is not as important now because itunes is around but before itunes was around CD was bought so people could listen to music at home or in there cars, CD (compact disc) had loads of tracks on it, songs by the artist that sung the song, a CD is avalible to anyone, any age. CD'S can be bought anywhere even on Itunes, but the main place to buy them is at shops like HMV, this shop specialises in selling CD and DVD and it also brings out new CD when they first introduced. The advantage of selling there CD in HMV is that you song will be bought from there and it can also be sold all over the worlds in different HMV shops. The disadvantages of selling your song in a shop like HMV is that when your song is sold out they could take really long before they bring in any more stock and also buying CD isnt as popular as it was many years ago, now you can go on websites and download songs. A CD can earn more money than single albums because they are more expensive than an artrist single.
Streaming websites-
Youtube is a widely known website to watch latest music videos and to find up coming artists, Youtube is easily accesseble through the internet and people are constantly uploading pictures for the rest of the world to see. Anyone can watch videos of youtube. SBTV is part of youtube and it is a thing where you can view songs from artists and it is easy to watch. The advantage for an artist is that they can have there song video uploaded before the song it self has even come out, this can cause many fans to want to buy the song before it has even come out, The disadvantage of having your video on you tube is that your song could be viewed alot less than other artists because there song could be more popular and also many people create spoofs and silly videos about the song your singing. Streaming websites are popular because they always keep up to date Streaming websites-
Artist websites-
Artist websites are good because you can view the artists videos before anyone else and bevore they have even come out, if people dont know the artist then the artists website wont be as used as much, the age to go on the websites probaly varies btween the artist and his music. http://www.jlsofficial.com/gb/home/ This is the official website of JLS, this is where they can update there new and upcoming songs and also put private videos on there of them selves singing or talking. The advantage of having a website is that they can become popular by having lots of people view there website and also it will tempt people to buy the new single that they have on there official website, artist websites always keep up to date with many tours that they are doing. They also put there latest song on there websites.
Downloads (legal and illegal)-
Downloading songs has become really popular now because it is quick to get a new song, it doesnt take long for it to download and you can download songs anywhere you go, downloading songs illegaly can be bad because you can cause your phone or computer to catch a virus. downloading songs can be downloaded by anyone. The advantage of downloading songs is that you can easily share the song by sending it to someoen else, it doesn't cost anything, doesn't make you carry around a CD just to listen to a song. The disadvantage of downloading songs is that it can cause viruses, it can take a long period of time before it has even downloaded, you are commiting a crime because you are not paying for a song.
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